Job Description

Raines Co. - Your Future is Now! Established in 1988 as a family-owned business, we have grown into a fully integrated development, management, and investment company that develops, operates, and owns the world’s leading hotel brands as well as boutique hotels. Raines has maintained a family-oriented culture that believes in building relationships with our associates, with our partners and within the communities where we operate. Position Summary: The Social Media assists the Sales and Marketing team in growth and engagement of our social media presence. The ideal candidate is a creative thinker with excellent communication skills and a passion for social media. This role is perfect for someone looking to start their career in social media marketing and gain hands-on experience in a fast-paced environment. This position may be located either in Florence, SC, Charleston, SC or potentially remote/hybrid. We offer comprehensive Medical/Dental/Vision benefits, 401K, a generous PTO program, an Employee Referral Bonus Program and the opportunity to join a winning culture recognized for rewarding our best with opportunities to advance their career within the company. Essential Job Functions

• Develop, implement, and manage social media strategies across various platforms (e.g., Facebook, X, Instagram, LinkedIn, TikTok)
• Must be and stay up to date on industry trends
• Targets major competitors and builds loyalty with potential customers
• Create and maintain social media advertisements
• Create engaging content, including text, images, and videos, that align with the Raines Co. brand voice and objectives
• Monitor and respond to comments, messages, and mentions in a timely and professional manner
• Collaborate with the marketing team to ensure brand consistency and alignment with marketing goals
• Analyze social media metrics and generate reports to measure the success of campaigns
• Stay up-to-date with the latest social media trends, tools, and best practices
• Assist in planning and executing social media campaigns and promotions

Qualifications

• Bachelor's degree in Marketing, Communications, or a related field (or equivalent experience)
• Strong understanding of major social media platforms and their respective audiences
• Excellent written and verbal communication skills
• Basic knowledge of social media analytics and tools
• Ability to multitask, prioritize, and manage time effectively
• Team player with a positive attitude and willingness to learn
• Ability to effectively multi-task

Raines is proud to be an Equal Opportunity Employer We are an equal opportunity employer that is committed to diversity and inclusion in the workplace. We prohibit discrimination and harassment of any kind based on race, color, sex, religion, sexual orientation, national origin, disability, genetic information, pregnancy, or any other protected characteristic as outlined by federal, state, or local laws. This description is a summary of primary responsibilities and qualifications. The job description is not intended to include all duties or qualifications that may be required now or in the future. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions. Pre-employment background check required.

Job Tags

Full time, Local area, Remote job,

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